The Toro Company is a major U.S. mower and turf-equipment manufacturer with products spanning homeowner walk-behind mowers to commercial zero-turn and golf/grounds machines. Below are key statistics and demand indicators most relevant to Toro’s mower business.
toro mower statistics
Key Toro mower-related takeaways
FY2025 net sales: $4.51B (vs. $4.58B in FY2024).
Business mix (FY2025): Professional segment is the bulk of sales, with Residential smaller and more sensitive to consumer demand swings.
Walk-power mower demand signal: Toro cited lower walk power mower shipments in Q4 FY2025 commentary.
1) Toro company net sales (latest fiscal year)
Toro reported full-year net sales of $4.51B for fiscal 2025 (ended Oct. 31, 2025), down from $4.58B in fiscal 2024. Source: The Toro Company FY2025 full-year results release and annual filings.
Fiscal year
Bar
Net sales (USD)
FY2024
$4.58B
FY2025
$4.51B
Max = $4.58B. Widths: FY2024 100.00%, FY2025 98.47%.
2) Segment net sales (FY2025): Professional vs. Residential
In fiscal 2025, Toro reported $3.62B in Professional segment net sales and $858.4M in Residential segment net sales. Source: The Toro Company FY2025 segment reporting in results materials/filings.
Segment
Bar
FY2025 net sales (USD)
Professional
$3.62B
Residential
$858.4M
Other / reconciling (calc.)
~$31.6M
Max = $3.62B. Widths: Professional 100.00%, Residential 23.71%, Other / reconciling (calc.) 0.87%.
3) Segment share of total sales (FY2025)
This view converts the same segment figures into a share-of-total perspective for FY2025. Source: Calculated from Toro FY2025 total and segment net sales.
Category
Bar
Share of total
Professional
80.27%
Residential
19.03%
Other / reconciling
0.70%
Max = 80.27%. Widths: Professional 100.00%, Residential 23.71%, Other / reconciling 1.09%.
4) Walk-power mower demand signal (Residential segment, Q4)
In fiscal Q4 2025, Toro’s Residential segment net sales were $147.2M vs. $155.1M in Q4 2024, and the company commentary attributed part of the decline to lower shipments of walk power mowers (with offsets including pricing and other seasonal categories). Source: Toro quarterly results commentary for Q4 FY2025.
Quarter
Bar
Residential net sales (USD)
Q4 FY2024
$155.1M
Q4 FY2025
$147.2M
Max = $155.1M. Widths: Q4 FY2024 100.00%, Q4 FY2025 94.91%.
5) What “Professional” typically includes for mower-focused revenue
Toro’s Professional segment is where much of the company’s mower volume and dollar value tends to concentrate, because it spans commercial turf equipment categories that rely heavily on mowing (and mowing-adjacent) use cases. Source: Toro segment descriptions in annual reporting and investor materials.
Landscape contractor equipment: commercial walk-behind and zero-turn mower platforms, plus related turf/grounds machines.
Golf & sports turf: reel mowers and specialty mowing equipment used by golf courses and sports venues.
Grounds & municipal: equipment used for parks, campuses, and public grounds maintenance (often mower-heavy fleets).
Key brand note: Toro markets commercial mowing through brands including Exmark (a prominent commercial mower brand under Toro’s umbrella).
6) What “Residential” typically includes for mower-focused revenue
The Residential segment generally reflects consumer-facing mower demand, which can swing more with housing activity, weather/season timing, retailer inventory levels, and discretionary spending. Source: Toro segment descriptions and quarterly commentary.
Walk-behind mowers: gas and battery walk mowers, including self-propelled models.
Riding/zero-turn for homeowners: consumer-oriented riding mowers and zero-turn units (channel-dependent).
Battery transition: the mix increasingly includes battery-powered platforms, which can shift average selling price and accessory/parts attach rates over time.
Toro markets itself as “America’s #1 Walk Mower Brand” based on TraQline unit and dollar share for the walk-behind mower market (as of Dec. 2023). Source: Toro homeowner walk-behind mower marketing page citing TraQline (Dec. 2023).
From a business mix standpoint, Toro’s FY2025 segment reporting shows the company is still heavily weighted toward Professional equipment sales, while Residential is more exposed to consumer demand swings. Source: Toro FY2025 results materials/filings.
8) Why these stats matter if you’re tracking “Toro mower” demand
Sales mix explains stability: A larger Professional base can cushion consumer downturns, but professional demand can also soften if contractor backlogs and fleet replacement cycles slow.
Residential is the quickest demand signal: When shipments of walk power mowers fall, it often shows up first in Residential quarterly comparisons.
Seasonality is real: Lawn and turf equipment demand clusters around spring/summer selling seasons, with quarterly results influenced by weather timing and channel inventory.
